# Dofollow Link

> A link that passes SEO value and authority to the destination page.

Source: https://anotherseoguru.com/en/glossary/dofollow

A dofollow link is a hyperlink that allows search engine crawlers to follow it and pass link equity (ranking value) to the linked page. By default, all links are dofollow unless specified otherwise.

## Example

A standard HTML link: <a href="https://example.com">Link Text</a> (dofollow by default)

## How to apply it

Prioritize earning dofollow links from authoritative sites, but maintain a natural link profile that includes nofollow links too (from social media, forums, etc.).

> **Pro tip:** A healthy backlink profile has a mix of dofollow and nofollow links. 100% dofollow looks unnatural.

## Related terms

- [Nofollow Link](https://anotherseoguru.com/en/glossary/nofollow)
- [Link Equity (Link Juice)](https://anotherseoguru.com/en/glossary/link-equity)
- [Backlink](https://anotherseoguru.com/en/glossary/backlink)