# Rank Tracking

> Monitoring keyword positions in search results over time.

Source: https://anotherseoguru.com/en/glossary/rank-tracking

Rank tracking involves monitoring where your pages appear in search results for specific keywords. It helps measure SEO progress, identify opportunities, detect problems, and track competitor movements.

## Example

Tracking 100 keywords weekly shows 'best running shoes' improved from #8 to #4, while 'marathon training' dropped from #3 to #7.

## How to apply it

Track head terms and long-tail keywords, monitor daily during updates, compare to competitors, segment by page/category, track SERP feature presence.

> **Pro tip:** Don't obsess over daily fluctuations. Look at trends over weeks/months. A 1-position change day-to-day is noise; consistent decline is a signal.

## Related terms

- [Average Position](https://anotherseoguru.com/en/glossary/average-position)
- [SERP (Search Engine Results Page)](https://anotherseoguru.com/en/glossary/serp)
- [Ranking Volatility](https://anotherseoguru.com/en/glossary/ranking-volatility)