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Tourism SEO for hotels, villas, rent a car, tours, boat rental, transfers, restaurants and travel agencies. The traveller who searches on Google, on the map or in an AI answer should be able to book with you, not only through a platform that takes a commission.
Three pressures show up on almost every tourism site we audit. The fix is specific to the business, which is why each vertical has its own page.
The pressure
Booking platforms often rank above the business for its own name. The commission is then paid on a guest who was already looking for you.
What changes
We start with the name search, then the pages that answer a real trip: a room, a pickup point, a departure or a table, with the request on your site.
The pressure
Demand piles up months before arrival, then drops. A site that only gets attention in June misses the searches that already decided the season.
What changes
The structural work happens ahead of the peak. Pages for shoulder season, city breaks and winter openings stay useful when the summer rush is over.
The pressure
A German guest searches in German, a British guest in English, and a domestic weekend in Greek. An automatic translation is not a set of pages.
What changes
Each market gets its own titles, descriptions and hreflang, for the countries that already book you. Three complete languages beat six thin ones.
Each one wins on different searches, with different pages and different schema. The Greek pages cover the same eight businesses.
Direct bookings from Google, instead of a commission on your own name.
One page per property, so the search matches the villa a guest can actually book.
Pickup points and vehicle classes, with the booking on your site.
One page per departure, so the search matches a tour someone can book.
A page for the boat and a page for the route, not one marina paragraph.
One page per route, with the meeting point and the vehicle.
The map, a menu Google can read, and a way to ask for a table.
Packages as pages, not as PDF attachments nobody can find.
Only work that already has a case study. No extra figures.
A Santorini hotel and area guide combining accommodation discovery with practical travel information.
A five-star hotel in Thessaloniki built around personalised stays, with a rooftop pool and bar, dining and playful shared spaces.
A directory of local vehicle-rental partners across the Cyclades, from Discover Cyclades.
A local Naxos car-rental website with compact, automatic, family and four-wheel-drive vehicles.
Daily and monthly car rental in Piraeus, with delivery to the port and Athens airport.
A family villa above Platis Gialos on Sifnos, with four bedrooms, a private pool and direct contact with its owner.
Same data, same tool, same account. Only who ships the fix changes.
Connect Google read-only and get the fixes that win the most clicks, ranked and estimated, for every site you manage.
Monthly SEO ranked by what brings customers: technical fixes, content and links, in that order.
Both? Use the App every day and let the team take the heavy work. One account, one source of truth.
Get a quote →AnotherSEOGuru is the SEO and web team at Touristas Technologies. Organic growth, without guarantees nobody can keep.
It is the work that helps a tourism business show up on Google, on the map and in AI answers when a traveller searches for a stay, a car, a tour or a table, so the booking can happen on your own site.
A hotel, a rent a car company and a transfer firm win on different searches, with different pages and different schema. Each page describes the work for that business, not a generic tourism pitch.
Yes. Islands and the mainland, from Crete and the Cyclades to Athens, Thessaloniki and the Ionian islands. The work is remote, using Search Console and Google Business Profile.
Before the booking window, which for most summer properties means autumn or winter. Travellers decide months ahead. A site that is fixed in June has missed most of that year’s decisions.
The audit looks at your site and the searches around the place you serve. The proposal comes after that.
Send us your website. You get the issues that cost you customers, what to fix first and a fixed price, in your language.
Connect Google read-only and get the fixes that win the most clicks, ranked and estimated, for every site you manage.
A short audit, and a fixed price if you want the work done.