Analytics & Metrics
Organic Traffic
Visitors who arrive at your site from unpaid search engine results.
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What is Organic Traffic
Organic traffic consists of visitors who find your website through non-paid search engine results. It's the primary goal of SEO - increasing the quantity and quality of visitors from search engines without paying for ads.
Example
If 10,000 monthly visitors come from Google search results (not Google Ads), that's your organic traffic.
How to apply it
Grow organic traffic by: expanding keyword targeting, improving existing rankings, creating more content, building backlinks, fixing technical issues, and targeting featured snippets.
Track it in GSC Boost
GSC Boost reads your Search Console data and tells you what to fix first, with the clicks each fix is likely to bring. Start with the guide or sign up free.
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