Advanced Concepts
Pogo-sticking
When users quickly bounce back to search results and click another result.
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What is Pogo-sticking
Pogo-sticking occurs when a user clicks a search result, quickly returns to the SERP, and clicks a different result. It suggests the first result didn't satisfy their query - a potential negative signal.
Example
User searches 'best coffee maker', clicks result #1, returns in 5 seconds, clicks result #2 and stays. Result #1 may have pogo-sticking issues.
How to apply it
Match search intent precisely, answer the query quickly (don't bury the answer), improve page speed, ensure mobile-friendliness, use clear headlines.
Track it in GSC Boost
GSC Boost reads your Search Console data and tells you what to fix first, with the clicks each fix is likely to bring. Start with the guide or sign up free.
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